skip to Main Content
The smarter way
to do assignments.

Please note that this is just a preview of a school assignment posted on our website by one of our clients. If you need assistance with this question too, please click on the Order button at the bottom of the page to get started.

Assignment should be made according to requirment.I will attach Assignment guide lines in that check Assessement 3 for this assignment requirement along with this I wil attach sample work as well.The marketing plan should include a minimum (Reference)of 5 peer-reviewed academic journals and an additional minimum of 7 (seven) relevant references from business magazines, industry whitepapers, company reports, credible and reliable websites, online business news and information sources, and marketing textbooks to confirm the strength and quality of information and analysis. Please avoid unknown and un-reliable online websites as well as commentary and opinion from unknown and non-expert commentators and personal blogs.Word limit: 2500- 3000 words (Excluding executive summary, reference list, tables, figures and appendices)Executive summary should be around 300 words.If you have any doughts call: 0490013700.
Document Preview:
ASSESSMENT GUIDE
BHO6505 (Marketing Management)
Semester 2, 2018- Sydney
ASSESSMENT 1: CASE ANALYSIS REPORT (15 marks)
The goal of case analysis is to allow you to consolidate what you have learned in the class and from the book
chapters and to apply the knowledge in a written analysis of a real world case. This is an individual assessment.
For this assessment you should focus on the core issues underlying the case and illustrate the analysis with
appropriate and relevant arguments, logic and theoretical frameworks to demonstrate your mastery and
knowledge of the case subject matter and alignment with the chapter topics. Background research, analysing
the case based on unit relevant topics, models and frameworks as well as strong arguments backed up by
credible and relevant data and facts will be crucial in achieving a good mark. In constructing the case analysis,
a report format is preferably advised over an essay format.
Important Note: You must cite at least five (5) relevant peer reviewed journal articles (absolute
minimum requirement). You can cite other academic references such as books, conference
papers, and book chapters but these will NOT be counted as part of the 5 journal articles. All of
these academic references should be cited within the text of the paper; your reference list must
match your citations.
Case: Kerry Sanderson, AO: Marketing a lifetime of service to business and government
Review the case and based on your chapter learning and topics covered in weeks 1, 2 and 3, write a report by
referring to the following discussion questions.
*Is Kerry Sanderson a marketer?
*Discuss the term ‘sustainable marketing’. Choose a company you know and discuss how that company
applies the principle of sustainable marketing.
*Marketers face many options and decisions every day. What dilemmas did Kerry Sanderson face in
balancing the short-term and long-term objectives of Fremantle Ports?
[Available on…

GET HELP WITH THIS ASSIGNMENT TODAY

Clicking on this button will take you to our custom assignment page. Here you can fill out all the additional details for this particular paper (grading rubric, academic style, number of sources etc), after which your paper will get assigned to a course-specific writer. If you have any issues/concerns, please don’t hesitate to contact our live support team or email us right away.

How It Works        |        About Us       |       Contact Us

© 2018 | Intelli Essays Homework Service®