1. Magazine A is read by 11,000,000 people and costs $52,000 for a full-page, four color advertisement. Magazine B reaches 15,000,000 readers and costs $68,000 for a full-page, four-color advertisement. Holding all other factors constant, in which magazine would you choose to advertise and why? 2. Go online and see if you can locate a current (as of January of the present year) rate card for your favorite magazine. Carefully study this rate card and summarize your observations regarding price differentials for, say, black-and white ads versus four-color ads of the same page size. (If you can’t locate a rate card for your favorite magazine, find one for your next favorite, and so on.)
Stop worrying about assignment deadlines, let us help with this paper!
Smart students don’t copy paste information from all over the web hoping to get a good grade! Watch the video below to learn what they do: